Trend+POV
At Banana Republic, I worked closely with the concept team to combine trend forecasts with historical performance to determine a print direction for the season.
Print Collections
After creating a clear print POV, my team and I created print collections to be used in various products. All while maintaining communication with our cross-functional team to ensure our prints carry their vision.
Final Product
At the end of the season, artwork files are approved, prepped, and passed off to the production team - who oversee artwork all the way through to the finished product.
Below are prints and graphics created for BR Holiday 2019.
